Selecting a great REALTOR is crucial when buying or selling a property

Selecting a great real estate agent, or REALTOR, is crucial when buying or selling a property. A skilled and trustworthy agent can make the process smoother and more successful. Here are some key attributes to look for when trying to spot a great REALTOR:

1. Experience and Local Knowledge:
   • Look for an agent with experience in the local real estate market. They should be familiar with neighborhoods, property values, and market trends.
2. Credentials and Licensing:
   • Ensure that the agent is licensed and has the necessary credentials. This information is typically available through state real estate licensing boards.
3. Communication Skills:
   • A great REALTOR should be an effective communicator. They should be responsive to your calls and emails, keeping you informed throughout the process.
4. Professionalism:
   • Pay attention to their professionalism. This includes how they present themselves, their knowledge of the real estate industry, and their attention to detail.
5. Negotiation Skills:
   • A strong negotiator can make a significant difference in the outcome of a real estate transaction. Look for an agent who is skilled in negotiation and can secure the best deal for you.
6. Client Reviews and Testimonials:
   • Read reviews and testimonials from past clients. This can provide insights into the agent’s strengths and weaknesses and give you an idea of what to expect.
7. Marketing Skills:
   • For sellers, a great REALTOR should have strong marketing skills. They should know how to market a property effectively to attract potential buyers.
8. Connections and Network:
   • A well-connected agent can be an asset. They should have a network of professionals, including mortgage brokers, home inspectors, and other real estate agents, to facilitate a smooth transaction.
9. Availability:
   • Real estate transactions often involve tight timelines. A great agent should be available and willing to work within your schedule.
10. Honesty and Integrity:
    • Trust is paramount in real estate transactions. Look for an agent who is honest, transparent, and acts with integrity. They should have your best interests at heart.
11. Problem-Solving Skills:
    • Real estate transactions can encounter challenges. A great REALTOR should be a problem solver, capable of finding solutions to issues that may arise during the buying or selling process.
12. Tech-Savvy:
    • In today’s digital age, a good REALTOR should be comfortable using technology. This includes online marketing, electronic document signing, and other tools that can streamline the process.

Remember, finding the right REALTOR is a personal decision, and you should feel comfortable working with them. Interview multiple agents, ask questions, and trust your instincts to make an informed choice.

James Umerley, REALTOR is the Office Coordinator for ERA Real Solutions Realty in Rocky River, Ohio. James began his career in real estate in 1990 and brings decades of experience to the table. He is dedicated to his role as Sales Associate, Office Coordinator, Real Estate Trainer and Coach, guiding both seasoned agents and newcomers in the industry. To connect with James Umerley, you can reach out at 440 331-0900 or james.umerley@era.com